Proof of Identity: Digital Technology
Commons · Question 125312 · Tabled 10 Apr 2026 · Cabinet Office · Official record
Answered 20 Apr 2026
Question
Asked by Mike Wood
To ask the Minister for the Cabinet Office, what the current budget is for (a) media advertising, (b) marketing and (c) communications on the new Digital ID; which creative agencies have been selected to undertake the work; and what types of media have be
Answer
Answered by James Frith, 20 Apr 2026
There is currently no marketing activity around the digital ID itself. All marketing is focused on public participation in the consultation which closes 5 May.